Select the right franchisees in the Netherlands

Select with care. Grow with confidence.

Expanding your franchise into the Netherlands? Then selecting the right franchisees, whether single-unit or master, is critical to your success. The Dutch market is attractive, but competitive. Candidates often consider multiple franchise opportunities at once. That’s why a professional, structured and locally compliant selection process is essential.

Why it matters

The Dutch Franchise Act requires transparency, documented procedures and a four-week stand-still period before signing. This protects both parties, but also means that your recruitment and selection process must be carefully designed and executed. Poor preparation leads to slow onboarding, legal risk and missed opportunities.

What we offer

Together with our partner Koelewijn & Partners, a leading Dutch franchise consultancy, Franchise+ offers end-to-end support in finding and selecting the right candidates for your concept. Our approach is structured, compliant and tailored to the Dutch market.

We help you with:

  • Building a legally compliant, professional selection process
  • Conducting first interviews, assessments, and open days
  • Drafting and managing all required documentation, including the Franchise Disclosure Document (FDD)
  • Guiding candidates through their business plan, financial forecast, and legal review
  • Maintaining engagement during the mandatory stand-still period

Whether you’re recruiting individual franchisees or a master franchisee, we make sure the process is clear, effective, and legally sound.

Ready to enter the Dutch market?

Let’s connect. We’re happy to advise you on how to build a strong, compliant, and successful franchise network in the Netherlands.

Get in touch